Manila, Philippines – Launched in the midst of the pandemic, NINMA grew at a moment when Filipinos rediscovered herbs for comfort and grounding. What began as a form of coping– brewing teas, mixing tinctures, reaching for plants when the world felt uncertain– has since become a lifestyle.
That journey now finds a modern home in NINMA, the country’s first online wildcrafted herbal apothecary.
At its heart, NINMA is more than a business. It is the life’s work of its founder, herbalist Teresa Canlas-Delgado. In her 20s, Teresa was diagnosed with an autoimmune condition. When conventional medicine offered few lasting answers, she found a lifeline in plants.
Her path led her to the study of Western herbalism and later, Ayurveda in Kerala, India. What she brought back was not just knowledge of herbs, but a philosophy that sees wellness as a relationship–between body, plant, and ritual.
Together with managing founder Dana Marquez, Teresa has made that advocacy an accessible experience for Filipinos.NINMA’s apothecary shelves draw from far beyond the Philippines: Ayurvedic botanicals like shatavari and triphala, tonic herbs from traditional Chinese medicine such as schisandra and astragalus, and soothing Western staples like marshmallow root.
Many of these are rarely seen side by side, yet here they are curated into small-batch blends crafted with herbalist intent. About 30 percent of its ingredients are wildcrafted, foraged from forests and fields where they grow in their natural rhythm.
This global philosophy is finding renewed relevance. In cities like New York and Paris, apothecaries have returned as sanctuaries of slow wellness, while in countries such as Spain and Italy, traditional herbal practices never truly left.
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In Manila, NINMA brings that movement online, offering tinctures, teas, powders, and botanical salves designed not just to supplement but to invite ritual. Among its signature blends are the Miracle Salve, a botanical balm trusted for skin support; Radiant Heart, a tincture designed to nurture emotional balance; and the Triple Rhizome Tonic, an Ayurvedic blend of turmeric, ginger, and galangal.
The timing is no coincidence. According to Grand View Research (2023), the Philippine dietary supplements market, valued at USD 795.8 million in 2024, is projected to grow more than 10% annually through 2030.
But while the market is crowded with imports and resellers, NINMA stands apart for its careful curation and blends crafted with herbalist intent, prepared locally to ensure both potency and purity.
For Teresa, the mission is as personal as it is professional. “Herbalism became not just a practice but a purpose,” she reflects. “NINMA is my way of making wellness less about quick fixes and more about connection.”
Dana adds, “We live in an age of overstimulation and disconnection. What NINMA offers isn’t just a product– it’s an invitation to pause, breathe, and reconnect with nature’s grounding force.”
By existing exclusively online and shipping nationwide, NINMA brings Teresa’s vision of intentional, plant-based wellness within reach of every Filipino.
In a country that rarely slows down, that feels both timely and quietly radical.
NINMA is available nationwide at ninma.co.
